by Daniel Youll | Apr 17, 2019 | Content Marketing
9 ways to make content titles people will want to click First impressions are massively important when you’re writing content for business. Someone has searched the topic you’ve wrote about, and if you’re lucky (or skilled!) it’ll be on the Google results-...
by Daniel Youll | Apr 17, 2014 | Advanced SEO Techniques, Branding, SEO
SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with...
by Daniel Youll | Apr 17, 2014 | Advanced SEO Techniques, SEO
When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an...
by Daniel Youll | Apr 17, 2014 | Advanced SEO Techniques, Business Advice, SEO
For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the...
